Demand is visible.
Google recorded 256.1K impressions in the last 90 days.
North Texas search intelligence · Jan 2025–Sep 2026
Local search,
city by city.
A decision-ready view of how Alterra Landscape Design is ranking, earning Google visibility, and turning that attention into real site visits across seven priority markets.
Ahrefs Rank TrackerGSC InsightsWeb Analytics
The clearest signal
5.9positions betterRecent 90-day Google average position is 25.8, up from the 31.7 lifetime baseline.
CTR also improved from 0.5% to 0.6%
Clicks are the constraint.
High-intent city queries sit near page one, but CTR is still 0.6%.
Measurement needs depth.
Only outbound clicks are tracked as an on-site event today.
01
Rank Tracker
Market visibility
Desktop rankings for keywords containing a tracked city plus “landscape” or “outdoor.” Dallas includes both U.S. and Dallas-local indices.
Ranking deviceSwitches every Rank Tracker metric and trend below
Trend historyMonthly uses each month’s final observation; the current month is month-to-date. All shows every available dated snapshot.
Top 10 coverage36%26 of 73 keywords
Top 313Current rankings
Ranking52/73Keywords with a position
Average position10.6Ranked keywords only
Top 10 coverage
All tracked markets
share of active keywords in positions 1–10
Jan 31 ’25
Apr 30 ’25
Jul 31 ’25
Oct 31 ’25
Jan 31 ’26
Apr 30 ’26
Jul 26 ’26
36%Sep 3 ’26
Keyword detail
73 filtered keywords
Change compares Aug 9, 2026 with Sep 3, 2026
| Keyword | City / index | Trend | Position | Change | Volume | KD | Ahrefs updated | Ranking page |
|---|---|---|---|---|---|---|---|---|
| prosper landscape architectLandscape | ProsperUS index | 1 | ↓ 2 | 50 | 0 | /prosper-tx/landscape-design/ | ||
| plano landscape designerLandscape | PlanoUS index | 2 | — | 50 | 26 | /plano-tx/landscaping/landscape-design/ | ||
| landscape designer planoLandscape | PlanoUS index | 2 | — | 50 | 42 | /plano-tx/landscaping/landscape-design/ | ||
| prosper landscape designerLandscape | ProsperUS index | 2 | — | 50 | 0 | /prosper-tx/landscape-design/ | ||
| landscape design planoLandscape | PlanoUS index | 2 | — | 50 | 28 | /plano-tx/landscaping/landscape-design/ | ||
| landscape designer prosperLandscape | ProsperUS index | 2 | — | 60 | 0 | /prosper-tx/landscape-design/ | ||
| prosper landscape designLandscape | ProsperUS index | 2 | — | 60 | 0 | /prosper-tx/landscape-design/ | ||
| plano landscape architectLandscape | PlanoUS index | 2 | ↓ 2 | 50 | 26 | /plano-tx/landscaping/landscape-design/ | ||
| southlake landscape architectLandscape | SouthlakeUS index | 2 | — | 10 | 0 | /southlake-tx/ | ||
| plano landscape designLandscape | PlanoUS index | 3 | — | 100 | 43 | /plano-tx/landscaping/landscape-design/ | ||
| mckinney landscape designLandscape | McKinneyUS index | 3 | ↓ 1 | 150 | 1 | /mckinney-tx/ | ||
| landscape architect planoLandscape | PlanoUS index | 3 | — | 50 | 30 | /plano-tx/landscaping/landscape-design/ | ||
| mckinney landscape designerLandscape | McKinneyUS index | 3 | — | 40 | 0 | /mckinney-tx/ | ||
| landscape architect prosperLandscape | ProsperUS index | 4 | ↑ 2 | 60 | 0 | /prosper-tx/landscape-design/ | ||
| landscape designer mckinneyLandscape | McKinneyUS index | 4 | ↑ 1 | 50 | 0 | /mckinney-tx/ | ||
| landscape design mckinneyLandscape | McKinneyUS index | 5 | ↓ 2 | 100 | 1 | /mckinney-tx/ | ||
| landscape design prosperLandscape | ProsperUS index | 5 | — | 50 | 35 | /prosper-tx/landscape-design/ | ||
| landscape designer southlakeLandscape | SouthlakeUS index | 5 | — | 10 | 0 | /southlake-tx/ | ||
| landscape architect southlakeLandscape | SouthlakeUS index | 5 | — | 10 | 4 | /southlake-tx/ | ||
| southlake landscape designerLandscape | SouthlakeUS index | 5 | ↑ 1 | 10 | 0 | /southlake-tx/ | ||
| dallas outdoor livingOutdoor | DallasDallas index | 7 | ↓ 2 | 70 | 20 | /dallas-tx/outdoor-living/ | ||
| grapevine landscape designerLandscape | GrapevineUS index | 7 | — | 10 | 0 | /grapevine-tx/ | ||
| outdoor living dallasOutdoor | DallasUS index | 8 | ↓ 14 | 70 | 41 | /dallas-tx/outdoor-living/ | ||
| mckinney landscape architectLandscape | McKinneyUS index | 9 | ↓ 4 | 40 | 0 | /mckinney-tx/ | ||
| landscape designer grapevineLandscape | GrapevineUS index | 9 | ↑ 1 | 10 | 24 | /grapevine-tx/ | ||
| grapevine landscape architectLandscape | GrapevineUS index | 10 | ↑ 2 | 10 | 0 | /grapevine-tx/ | ||
| frisco landscape designLandscape | FriscoUS index | 11 | ↓ 3 | 100 | 3 | /frisco-tx/landscaping/ | ||
| dallas outdoor livingOutdoor | DallasUS index | 11 | ↓ 5 | 70 | 20 | /dallas-tx/outdoor-living/ | ||
| landscape design grapevineLandscape | GrapevineUS index | 11 | ↑ 1 | 20 | 25 | /grapevine-tx/ | ||
| grapevine landscape designLandscape | GrapevineUS index | 11 | ↓ 1 | 50 | 24 | /grapevine-tx/ | ||
| outdoor living dallasOutdoor | DallasDallas index | 11 | ↓ 6 | 70 | 37 | /dallas-tx/outdoor-living/ | ||
| frisco landscape designerLandscape | FriscoUS index | 12 | — | 40 | 0 | /frisco-tx/landscaping/ | ||
| landscape designer friscoLandscape | FriscoUS index | 12 | — | 50 | 0 | /frisco-tx/landscaping/ | ||
| landscape design friscoLandscape | FriscoUS index | 12 | ↑ 1 | 100 | 3 | /frisco-tx/landscaping/ | ||
| dallas landscape designLandscape | DallasUS index | 13 | ↓ 5 | 150 | 56 | / | ||
| landscape design southlakeLandscape | SouthlakeUS index | 13 | — | 40 | 28 | /southlake-tx/ | ||
| landscape architect grapevineLandscape | GrapevineUS index | 13 | ↓ 11 | 10 | 0 | /grapevine-tx/ | ||
| landscape architect mckinneyLandscape | McKinneyUS index | 13 | ↑ 3 | 40 | 0 | /mckinney-tx/ | ||
| outdoor living planoOutdoor | PlanoUS index | 16 | ↓ 3 | 100 | 0 | /plano-tx/outdoor-living/ | ||
| frisco landscape architectLandscape | FriscoUS index | 16 | ↓ 5 | 40 | 0 | /frisco-tx/landscaping/ | ||
| frisco outdoor livingOutdoor | FriscoUS index | 16 | ↑ 3 | 40 | 0 | /frisco-tx/outdoor-living/ | ||
| plano outdoor livingOutdoor | PlanoUS index | 17 | ↑ 8 | 50 | 0 | /plano-tx/outdoor-living/ | ||
| dallas outdoor living near meOutdoor | DallasDallas index | 17 | ↓ 13 | 20 | 48 | /dallas-tx/outdoor-living/ | ||
| prosper outdoor livingOutdoor | ProsperUS index | 18 | ↑ 6 | 30 | 0 | /prosper-tx/prosper-tx-patio-design/ | ||
| dallas landscape designer near meLandscape | DallasDallas index | 19 | ↓ 1 | 20 | 51 | / | ||
| outdoor living mckinneyOutdoor | McKinneyUS index | 20 | — | 70 | 0 | /mckinney-tx/outdoor-living/ | ||
| dallas landscape designer near meLandscape | DallasUS index | 21 | ↓ 2 | 20 | 58 | / | ||
| outdoor living friscoOutdoor | FriscoUS index | 21 | ↓ 2 | 90 | 33 | /frisco-tx/outdoor-living/ | ||
| landscape architect friscoLandscape | FriscoUS index | 25 | — | 60 | 0 | /frisco-tx/landscaping/ | ||
| dallas outdoor living near meOutdoor | DallasUS index | 26 | ↓ 5 | 20 | 48 | /dallas-tx/outdoor-living/ | ||
| dallas landscape designerLandscape | DallasDallas index | 31 | ↑ 13 | 80 | 62 | / | ||
| dallas landscape architectLandscape | DallasDallas index | 31 | ↑ 31 | 100 | 48 | / | ||
| mckinney outdoor livingOutdoor | McKinneyUS index | — | — | 60 | 0 | No ranking URL | ||
| dallas landscape designLandscape | DallasDallas index | — | — | 150 | 47 | No ranking URL | ||
| outdoor living prosperOutdoor | ProsperUS index | — | — | 50 | 0 | No ranking URL | ||
| landscape design dallasLandscape | DallasDallas index | — | — | 150 | 60 | No ranking URL | ||
| landscape design dallasLandscape | DallasUS index | — | — | 150 | 56 | No ranking URL | ||
| dallas landscape design near meLandscape | DallasDallas index | — | — | 20 | 56 | No ranking URL | ||
| dallas landscape design near meLandscape | DallasUS index | — | — | 20 | 56 | No ranking URL | ||
| landscape designer dallasLandscape | DallasDallas index | — | — | 100 | 47 | No ranking URL | ||
| dallas landscape architect near meLandscape | DallasDallas index | — | — | 20 | 39 | No ranking URL | ||
| landscape designer dallasLandscape | DallasUS index | — | — | 100 | 56 | No ranking URL | ||
| dallas landscape architect near meLandscape | DallasUS index | — | — | 20 | 50 | No ranking URL | ||
| dallas landscape architectLandscape | DallasUS index | — | — | 100 | 60 | No ranking URL | ||
| dallas landscape architectsLandscape | DallasUS index | — | — | 80 | 61 | No ranking URL | ||
| dallas landscape designerLandscape | DallasUS index | — | — | 80 | 56 | No ranking URL | ||
| grapevine outdoor livingOutdoor | GrapevineUS index | — | — | 10 | 0 | No ranking URL | ||
| landscape architect dallasLandscape | DallasUS index | — | — | 200 | 38 | No ranking URL | ||
| landscape architect dallasLandscape | DallasDallas index | — | — | 200 | 47 | No ranking URL | ||
| outdoor living grapevineOutdoor | GrapevineUS index | — | — | 10 | 0 | No ranking URL | ||
| outdoor living southlakeOutdoor | SouthlakeUS index | — | — | 20 | 0 | No ranking URL | ||
| southlake landscape designLandscape | SouthlakeUS index | — | — | 10 | 40 | No ranking URL | ||
| southlake outdoor livingOutdoor | SouthlakeUS index | — | — | 10 | 0 | No ranking URL |
Rank Tracker
positions 4–20Striking distance
13
dallas landscape designDallas · US index
150 vol.5
landscape design mckinneyMcKinney · US index
100 vol.11
frisco landscape designFrisco · US index
100 vol.12
landscape design friscoFrisco · US index
100 vol.16
outdoor living planoPlano · US index
100 vol.7
dallas outdoor livingDallas · Dallas index
70 vol.GSC Insights
high impressionsDemand waiting for a click
11.4
dallas landscape designGoogle Search Console
11.1K imp.11.2
landscape design dallasGoogle Search Console
10.5K imp.13.4
landscapingGoogle Search Console
10.2K imp.18.8
landscaping near meGoogle Search Console
5,489 imp.10.3
landscaperGoogle Search Console
4,824 imp.02
Google Search Console
Demand & click-through
GSC reflects actual Google impressions and clicks, not estimated rank-tracker traffic. Refreshed through Aug 15, 2026, the latest date currently available from the connected source. The page leaderboard uses Ahrefs Web Analytics refreshed Sep 3, 2026.
Last 90 days1,446clicks
256.1K impressions
0.6% CTR
25.8 avg position
→recent efficiency
All available time13.9Kclicks
2.6M impressions
0.5% CTR
31.7 avg position
Ahrefs Web Analytics
Scroll list ↓Top 20 pages · all time
01
https://alterradesignllc.com/10.6K views · 77.6% bounce · 1m 19s
7,389 visitors02
https://alterradesignllc.com/what-flowers-grow-best-in-texas-heat-and-sun/3,004 views · 92.1% bounce · 3m 58s
2,651 visitors03
https://alterradesignllc.com/projects/1,759 views · 43.4% bounce · 27s
940 visitors04
https://alterradesignllc.com/get-started/1,107 views · 76.8% bounce · 1m 31s
868 visitors05
https://alterradesignllc.com/contact/773 views · 64.6% bounce · 1m 39s
653 visitors06
https://alterradesignllc.com/about/902 views · 56% bounce · 1m 16s
642 visitors07
https://alterradesignllc.com/pricing-guide/589 views · 68.2% bounce · 1m 39s
474 visitors08
https://alterradesignllc.com/dallas-tx/landscaping/landscape-design/329 views · 50% bounce · 1m 7s
204 visitors09
https://alterradesignllc.com/dallas-tx/283 views · 64.2% bounce · 50s
197 visitors10
https://alterradesignllc.com/projects/gallery/540 views · 38.2% bounce · 45s
195 visitors11
https://alterradesignllc.com/dallas-tx/outdoor-living/214 views · 53.6% bounce · 57s
171 visitors12
https://alterradesignllc.com/about/our-process/235 views · 61.4% bounce · 1m 22s
165 visitors13
https://alterradesignllc.com/contact/thank-you/186 views · 37.5% bounce · 1m 35s
150 visitors14
https://alterradesignllc.com/mckinney-tx/168 views · 51.3% bounce · 53s
121 visitors15
https://alterradesignllc.com/dallas-tx/landscaping/landscape-construction/190 views · 34.5% bounce · 1m 8s
108 visitors16
https://alterradesignllc.com/dallas-tx/landscaping/153 views · 37.1% bounce · 1m 8s
103 visitors17
https://alterradesignllc.com/dallas-tx/roi/145 views · 55% bounce · 1m 19s
102 visitors18
https://alterradesignllc.com/dallas-tx/landscaping/landscape-design/front-yard-design/159 views · 75% bounce · 53s
97 visitors19
https://alterradesignllc.com/projects/cradlerock-circle/128 views · 7.7% bounce · 56s
92 visitors20
https://alterradesignllc.com/prosper-tx/117 views · 51.7% bounce · 1m 0s
88 visitorsVisibility has outpaced click appeal.
“Landscape design Dallas” and “Dallas landscape design” produced more than 21K all-time impressions while averaging positions around 11. Title tags, meta descriptions, local proof, and the search-result promise are the shortest path to more traffic.
Priority testRewrite Dallas page titles around proof + service + geography, then watch CTR for 6–8 weeks.
03
Ahrefs Web Analytics
What visitors actually do
All-time visitor behavior available in Ahrefs Web Analytics, refreshed Sep 3, 2026. Google Analytics traffic is excluded in the source view.
Unique visitors12.9KAll available time
Total visits13.9K27.7K total views
Bounce rate76.1%Opportunity: intent match
Visit duration6m 54s2 views per visit
Acquisition
12.9K totalVisitors by channel
Search4,262 · 33.1%
Direct3,384 · 26.3%
Paid search3,073 · 23.9%
Internal1,606 · 12.5%
Paid social373 · 2.9%
Social191 · 1.5%
AI search143 · 1.1%
Unknown54 · 0.4%
Paid13 · 0.1%
Referral5 · 0%
Email4 · 0%
Content concentration
Top pages by visitors
https://alterradesignllc.com/7,389 · 57.4%
https://alterradesignllc.com/what-flowers-grow-best-in-texas-heat-and-sun/2,651 · 20.6%
https://alterradesignllc.com/projects/940 · 7.3%
https://alterradesignllc.com/get-started/868 · 6.7%
https://alterradesignllc.com/contact/653 · 5.1%
https://alterradesignllc.com/about/642 · 5%
78%of visitors land on the homepage or one Texas-flowers article. City service pages have room to carry more of the acquisition load.
04
Additional Ahrefs intelligence
Deeper data sets
Six decision-focused views beyond the core keyword report. Open any section for the supporting numbers, scope, and practical meaning.
01Competitive Share of Voice1.05% tracked visibility; benchmark competitors still need to be added.+
Share of voice1.05%Tracked keyword set
Average position10.9Across ranked keywords
Estimated traffic449Rank Tracker estimate
Saved competitors0Benchmark setup needed
What it means: this is a useful Alterra baseline, but it is not yet a true head-to-head scorecard. Add three to five direct North Texas competitors in Rank Tracker to show who is gaining and losing visibility each week.
Organic-overlap candidates to review
alliedoutdoorsolutions.comDR 364 shared keywords1,888 total keywords
dallasoutdoorkitchens.comDR 124 shared keywords139 total keywords
Source: Ahrefs Rank Tracker (all 127 project keywords; latest pull Sep 3, 2026) and Site Explorer (whole-domain U.S. estimates; last successful pull Sep 3, 2026) · Desktop
02Site Health & RiskA 97 health score, with a small group of fixable crawl issues.+
Site health97/100Crawled Aug 29, 2026
URLs crawled2,135
URLs with errors67
URLs with warnings281110 URLs with notices
What it means: the technical foundation is strong. The remaining work is targeted cleanup rather than a rebuild, so the team can prioritize issues that affect indexability, speed, and search-result quality.
Source: Ahrefs Site Audit · latest crawl Aug 29, 2026
03Technical Opportunity QueueThe six highest-volume audit findings, organized for action.+
Images missing alt textWarning85
Schema validation errorsNotice74
Redirected URLs in sitemapsError27
Indexable pages missing meta descriptionsWarning25
Oversized image filesError20
Slow pagesWarning221
Recommended order: correct sitemap redirects and oversized images first, then work through missing descriptions, slow pages, alt text, and schema validation in reusable templates.
Source: Ahrefs Site Audit · Health summary and technical issue counts refreshed from the August 29 successful crawl.
04Organic Winners & LosersWhole-domain U.S. organic estimates are refreshed from Site Explorer.+
Estimated organic traffic251296 last month · -15.2%
Estimated traffic value$877$1,018 last month
Winning pages
https://alterradesignllc.com/plano-tx/landscaping/landscape-design/+5 trafficplano landscape design: 2 → 2
https://alterradesignllc.com/dallas-tx/landscaping/sustainable-landscaping/+3 trafficlandscaping dallas texas: 11 → 8
Pages to protect
https://alterradesignllc.com/dallas-tx/outdoor-living/kitchens/-15 trafficoutdoor kitchen dallas: 5 → 3
https://alterradesignllc.com/-10 trafficalterra landscape design: 1 → 1
What it means: Plano’s landscape-design page and Dallas sustainable-landscaping page gained estimated traffic. The outdoor-kitchen page and homepage deserve a quick content and SERP review before the declines compound.
Source: Ahrefs Site Explorer · whole-domain U.S. estimates · refreshed Sep 3, 2026
05Authority GrowthReferring domains grew from 30 to 546 since January 2025.+
January 202530Referring domains
September 2026546Referring domains
Total growth18.2×Since January 2025
Month-over-month-2323 net decline from August 2026
What it means: Alterra’s link footprint has expanded dramatically. The next quality check is whether those new domains are relevant, durable, and pointing authority toward the city and service pages that need it most.
Source: Ahrefs Site Explorer referring-domain history · Jan 2025–September 2026
06SERP Feature OwnershipOne tracked result has a thumbnail; richer-result ownership remains open.+
AI Overviews0
Image packs0
Sitelinks0
Thumbnails1
Featured snippets0
Videos / panels0 / 0
Opportunity: use concise answers, descriptive images, structured headings, and strong entity markup to increase Alterra’s eligibility for richer results—especially featured snippets and AI citations.
Source: Ahrefs Rank Tracker · Desktop · all 127 project keywords · latest pull Sep 3, 2026
05
Recommended focus
From data to action
A prioritized operating plan built from the overlap between keyword position, Google demand, landing-page performance, and visitor behavior.
Win the Dallas click
Improve the SERP promise for Dallas landscape pages already sitting near page one. Align title, description, on-page heading, proof, and location signals.
Impact High Effort Low
Strengthen city landing paths
Send more internal authority and relevant proof to Plano, McKinney, Frisco, Prosper, Southlake, and Grapevine service pages.
Impact High Effort Medium
Track leads, not just visits
Add form submissions, phone clicks, email clicks, booked consultations, and quote-start events. Outbound clicks alone cannot show SEO’s business value.
Impact High Effort Low
Keep newer markets honest
Compare Grapevine and Southlake from their May 2026 start dates. Avoid reading their shorter history as underperformance.
Impact Medium Effort Low
Coverage & method
Built to be comparable.
Keyword rule
City + “landscape” OR city + “outdoor,” matched anywhere in the keyword.
Rank cadence
Monthly snapshots from Jan 31, 2025 through Sep 3, 2026. Desktop source.
Location rule
U.S. index for every market; Dallas-local index added for Dallas.
Coverage caveat
Grapevine began May 14, 2026. Southlake began May 28, 2026.